Watch Dana Chisnell's Preview: Insights from Recruiting
Real user research — the kind that doesn't waste everybody's time — means finding qualified people whose feedback shapes your business. That involves a more strategic recruiting process; one that might be shorter and less budget-intensive than you think. Dana Chisnell knows what it takes to get the right people for a research study, by using open-ended interviews with respondents instead of screening questionnaires.
In this seminar, Dana will teach you her repeatable process for finding and interviewing real users to get great data.